AI-native product studio · Mobile apps

The AI-native product team for your mobile app.

Senior mobile product people, working with AI at every step, embedded in your company. We research, spec, build, ship and grow your iOS and Android app in weeks, not quarters.

30 minutes with the founder. You leave with three specific growth bets for your app, whether or not we work together.

Habit tracker app · 400K MAU · Week 14
North-star: day-30 retention +2.1 pts vs. control
Research
1,284 reviews and 3 cohorts analysed. Streak loss while travelling is the top churn driver.App Store · Google Play · Amplitude
Done
Spec
“Streak Freeze”: requirements, 3 variants, success metric: day-30 retention.Approved by client · Jira APP-913
Approved
Build
iOS and Android implementation, 38 tests, analytics events wired.GitHub · PR #482 · senior review
In review
Ship
Build 4.12 in staged rollout to 10% of users. Crash-free sessions 99.8%.App Store Connect · Play Console
Live
Grow
Store keyword test in 3 markets. Release notes in 9 languages. Win-back message to lapsed users.Apple Search Ads · Braze
Running
Day-30 retention, cohort vs. control
41.3% ↑ 2.13 weeks after rollout
This week’s team
PLProduct lead· ModulusAI-assisted
SESenior iOS/Android engineer· ModulusAI-assisted
GRGrowth lead· ModulusAI-assisted
CLHead of product· Client
One week of a typical engagementIllustrative. Real client results on request

Fourteen years in mobile. Built by the team behind GrowASO, the app store optimisation platform.

2,986+app developers on GrowASO
1.2M+apps indexed and analysed
#mobile app exits
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
What we do

Everything between “what should we build?” and “did it work?”

Most apps already have the data to know what to build next. It gets lost between analytics, product, engineering and marketing. We own the whole chain, inside the tools you already use.

01

Research

We read every review, ticket and cohort, with AI doing the reading, and surface the few things worth building.

Amplitude Mixpanel Zendesk
02

Spec

Each idea becomes a detailed requirement with a success metric. You approve before anything is built.

Jira Linear Figma
03

Build

Senior engineers write the feature and its tests in your repo, using AI to move at several times the usual pace.

GitHub Swift Kotlin React Native
04

Ship

Staged rollouts to both stores, crash-watched. You make the go / no-go call; we handle the rest.

App Store Google Play Sentry
05

Grow

Store listing tests, lifecycle messages and paid campaigns, plus a weekly report on whether the metric moved.

Search Ads AppsFlyer Braze

Then it repeats. What we learn in Grow decides what we research next.

Analytics Google Analytics Firebase Amplitude Mixpanel
Customer voice App Store reviews Play reviews Zendesk Intercom
Plan & build Jira Linear Figma GitHub
Release App Store Connect Play Console Expo Sentry
Growth Apple Search Ads AppsFlyer Braze Meta Ads
Why Modulus

Faster than hiring. More accountable than an agency.

An agency ships a scope. A new hire takes a quarter to find. We start in two weeks, work from your data, and every piece of work carries the metric it’s meant to move.

Hiring in-houseTraditional agencyModulus
Time to first shipped feature3 to 6 months to hire, then onboard6 to 12 week statement of workTwo weeks
What you pay forFive senior salaries, plus managementHours, or a fixed scopeA monthly team, a fraction of one senior hire
Who decides what to buildYouYou, then they estimate itYour data, then you approve
ScopeWhatever you can staffBuild onlyResearch to spec to build to ship to grow
AccountabilityHeadcountDelivering the scopeThe metric, reported weekly
Where this goes

Today, senior people with AI in every step. Next, agents that run the loop and people who review it.

Every engagement turns work we do by hand into something an agent can do. Our services fund that platform. The platform is what in-house product teams license next.

NowLive

AI-native product team

Senior people, embedded in your company, using AI at every step of research, spec, build, ship and grow.

PeopleAI
NextIn development

Agent-run, people-reviewed

Agents read your data, draft specs, write code and run growth tests. A named senior person approves every spec, merge and release.

PeopleAI
ThenPlatform

Your team, our agents

The same agents, licensed to in-house product and growth teams. Mobile first, then any software product.

Your peopleOur agents

Bars show the intended share of work per stage. Illustrative.

Founder

Fourteen years shipping, growing and selling mobile apps.

“We spent two years building software that told app teams what to build next. AI can now do much of the building too. So we’re becoming the team that does all of it, and building the platform that will do it for everyone.”

Education
MIT
Previously
Samsung · Bain & Company
Exits
# mobile apps
Founded
GrowASO
In mobile since
2012
Apps shipped
#
Work with us

Three ways to start.

Growth audit

An outside read of your app before you commit to anything.

  • We connect to your analytics, reviews and store listing
  • Retention, conversion and store-visibility teardown
  • A ranked, sized list of growth bets
2 weeksFixed fee

New app

From idea to a live app on both stores, with its first growth loop running.

  • Market research and positioning
  • Design and v1 build for iOS and Android
  • Store launch, listing optimisation, first campaigns
~12 weeksFixed scope

Three growth bets for your app. In thirty minutes.

  1. 01Send us your app’s store link
  2. 02We review your listing, reviews, funnel and competitors
  3. 03You leave the call with three ranked, sized bets
Book a strategy call hello@modulusandco.com